surfer cat maverick

Nulo is excited to partner with Surfer Cat Maverick in celebrating the incredible bond between pets and their pet parents. We were fortunate to receive a feature in Pet Product News in August 2024 - linked here - and excerpts from that article can be found below. 

He embodies the spirit of outdoor courage and adventure in the remarkably unexpected form of a Bengal cat, typically seen curled up quietly on a living room couch, company officials said. SurferCatMav is a testament to the adventurous spirit that Nulo champions, officials added.

“We knew almost immediately there was something really special about Mavi when he showed no fear joining us around the pool,” said Nick Heaney, cat dad and extreme sports professional athlete. “It wasn’t long before we introduced Mavi to pool floats and paddle boards, and eventually he took to riding the local San Diego surf on our long board. He simply loves being with us outdoors. As an athlete, I’ve come to appreciate the role that great nutrition plays in keeping us at our best, and I want the same for my cat. That’s why we choose Nulo for Mavi.”

Nulo’s brand legacy is deeply rooted in themes of health, wellness, and active lifestyles, epitomized by founder and CEO Michael Landa’s background as a competitive swimmer.

“At Nulo, we are dedicated to crafting ultra-premium nutrition for cats and dogs, designed to fuel their overall well-being and support their active lives,” Landa said.Mavi is the perfect embodiment of our mission, showcasing the competitive spirit and vitality we celebrate in all our Nulo team athletes.”

SurferCatMav surfs, loves water sports, swims, and even embarks on cycling adventures. His need for high-quality nutrition parallels that of the elite, medal-winning athletes featured in Nulo’s Fuel Incredible national ad campaign, officials said.

“Mavi really thrives with extreme outdoor experiences, and we love that he can inspire other cats to be active and nutrition conscious,” Heaney said.  

SEE MORE ABOUT MAVERICK & ON INSTAGRAM @SURFERCATMAV
MAVERICK'S CHOICE

Maverick's parents are no strangers to how great nutrition can fuel one's day. That's why they choose Freestyle Duck & Lentils Recipe to fuel their cat, Maverick.