Why Choose Nulo
What makes us different makes them stronger
Animal-based proteins to build muscle. Low carbs and low-glycemic ingredients to maintain healthy weight. And probiotics to boost immunity. Just a few of the wholesome benefits our recipes provide to help your dogs and cats fuel their inner athlete.
Grab your current pet food to compare labels and see why there is no better pet food.
Choose Your Pet to start
get the facts
The fact is, the pet food industry is saturated with misinformation, false truths and consumers are left not knowing who or what to believe. The regrettable part? It's designed this way. Stay with us and hopefully by the time you're finished reading, you'll be better equipped to decipher the noise out there.Read More
Backed by science, athletes and best friends.
Champion and Advocate
Born and raised in Telluride, Colorado, Gus Kenworthy has skied his whole life. At the age of 23, he earned the privilege of representing the USA in 2014 in Sochi, Russia, and proudly brought home the silver medal in slopestyle skiing.Read More
Solving the problem
A man, a Max and a mission
Nulo's story begins with an All-American athlete named Michael, an All-American Labrador named Max and a mission to improve the quality of pet food, incorporating nutrients essential to our best friends' health and well-being.
FreeStyle High-Meat Kibble chicken & cod recipe
Our feline friends require nutrition that helps maintain lean muscles without excess calories.
That’s why our grain-free chicken & cod recipe is formulated with 83% animal-based proteins and low carbohydrate...
FreeStyle High-Meat Kibble salmon & peas recipe
Whether it's a run on the beach or a morning jog together, our four-legged friends need quality protein and nutrition to keep up with us.
Our salmon &...